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Why Feed Raw? 



Dogs are facultative carnivores

In order for dogs to thrive, they require a meat based diet. Dogs are facultative carnivores – while they can eat a plant based diet, their teeth, jaws and digestive system are designed for eating meat. Their teeth and jaws are perfectly evolved for ripping and tearing at chunks of meat and crushing bones.

Some dog foods contain just 4% meat

The principle ingredient in mass produced kibble is grain – cheap and plentiful but of no nutritional benefit to your pet. Some dog foods contain just 4% meat and is bulked out by cheap fillers such as rice. Your dog’s digestive system struggles to deal with the grain, preservatives and additives in commercial diets and this may cause health issues.

Improve Your Pet's Digestion

If you have a dog with a tendency to have an upset tum, feeding a raw diet with none of the added nasties may mean you see a huge improvement in your pet’s digestion. A species appropriate diet contains only 100% natural ingredients – just meat, bone and offal! Some popular brands add beneficial fruits, vegetables and herbs to their recipes as well for added goodness.

Balanced Diet

We know eating a fresh, healthy and balanced diet is good for us – why should it be any different for our precious pets!

Some of the benefits of feeding raw:

  1. Improved digestion
  2. Increased energy
  3. Helps to reduce allergies and alleviate itchy skin
  4. Cleaner teeth
  5. Fresher breath
  6. Glossy coat
  7. Happy dogs – chewing chunks and bones releases endorphins, one of the happiness hormones!
  8. Can help reduce inflammation or stiffness of the joints
  9. More enthusiasm for eating their dinner
  10. Smaller, less smelly poos!

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